Atomic PR Los Angeles Wins PRSA PRISM Award for Campaign to Save the Hollywood Sign (or at least the land around it)
On Wednesday, November 10th, teammates from Atomic's Los Angeles office donned our best cocktail attire and headed out to the Hollywood Renaissance Hotel for the Los Angeles chapter of PRSA's 46th annual PRISM awards show dinner. This annual awards dinner honors the achievements of public relations...
Atomic PR client ArcSight acquired by HP for $1.5B, Simplify Media acquired by Google
In April, we posted about more than 20 campaigns, including Photobucket, Bebo, Xign, Mint.com, Rapt, Golden Gate Software and many others, where AtomicPR has managed the PR and social media efforts in the period leading up to the high profile acquisitions of clients by major brands http://www.atomic...
Social Good agency Saatchi & Saatchi S enlists Atomic PR for strategic communications/social media planning
By Kevin McCauley
Atomic PR has scooped up Saatchi & Saatchi S North America, the consulting firm that advises companies on corporate social responsibility, sustainability, citizenship and social good initiatives.
Judah Schiller, S&SSNA CEO, expects Atomic's "analytics-enhance...
Katie Gerber joins Atomic PR Los Angeles as account director
Katie Gerber, a PR and social media professional with more than 10 years' experience in the technology, gaming and entertainment industries, has joined Atomic PR in Los Angeles office as an account director. Katie most recently worked for Disney Interactive Media Group, where she focused her eff...
Kevin Dowling (re)-joins Atomic PR San Francisco as account director
Kevin Dowling, a PR pro with experience in multiple industries, has re-joined Atomic PR as account director after stints in marketing an in-house communications. Kevin was one of the earliest original members of Atomic's team, and has over twelve years of experience in the consumer technology, gre...
Atomic PR's NYC office announces 3 new accounts spanning social media, financial services and link shortening/sharing
By Jason Shuffler
August 23, 2010
NEW YORK: Atomic PR has won three new clients in the social media, online, and financial services industry.
The clients are San Francisco-based wealth management firm Baker Avenue Asset Management, geo-social app maker The Hotlist, and edeems, an online link-shor...
Atomic PR wins Netgear review
By Jason Shuffler
August 9, 2010
http://www.prweekus.com/atomic-lands-netgear-account/article/176505/
SAN FRANCISCO: Netgear named Atomic PR its US AOR for a range of communications work, including media and analyst relations, blog design and social media, strategic planning and SEO.
Judy ...
Chad Giron Joins Atomic PR New York As Account Director
Atomic New York's newest account director, Chad Giron, likes games. As a native Pittsburgher, he can't help but build his autumn Sundays around Steelers games...and then there are the Penguins, too. (He doesn't like to talk about the Pirates - we can't blame him.) Chad has brought his considerab...
Update: AtomicPR's work for The Trust For Public Land to save Cahuenga Peak - the home of the iconic Hollywood Sign
Sean Mulholland originally posted about this project in February when AtomicPR's L.A. office had just unveiled the first phase of a stunt to cover up the Hollywood Sign, which generated major international media and blogosphere buzz - Atomic's "Hollywood sign" stunt for the Trust for Publi...
Media and blogger event showcasing the Art of Managing Digital Media for new Atomic client: NETGEAR
Recently, Atomic PR won the NETGEAR account - stand by for a formal announcement.
In our first major launch and kick-off event this past Thursday, we took to our favorite San Francisco art gallery and nightclub 111 Minna to showcase NETGEAR's first-of-its-kind ReadyNAS Ultra, which along w...
Atomic PR wins Pioneer Electronics account, and gets blown away at 2010 Pioneer Sound Build-off
In April 2010, Atomic PR was selected as agency of record for Pioneer Electronics (USA) Inc., following a competitive review involving some of the top public relations agencies in Los Angeles and the US. Our first assignment was to attend the electronic leader's fourth annual Pioneer Sound Build-of...
Atomic PR has managed the PR and social media work in advance of more than 20 acquisitions of start-up companies in the past few years
We were talking the other day, and it occurred to us that over the past few years, Atomic has helped with the positioning and messaging, the research and planning, media training, media and blogger relations, tours, events, social media initiatives, video campaigns and other communications activitie...
Atomic PR Named 2009 Tech PR Agency of the Year
Holmes Report Recognizes Atomic PR's Innovative Use of Communications Analytics, Full Spectrum Communications Mixing Traditional and Social Media, Video and Search, and High Profile Breakthrough Campaigns
Each year, The Holmes Report, an influential independent publication covering the internati...
Atomic's relaunch of Polaroid at CES 2010
Atomic signed on with Polaroid in Q4 of 2009 to relaunch the brand at CES in January, 2010. While the assignment was not without its challenges - a recent Polaroid bankruptcy, a scandal involving Polaroid's former ownership, and a perception that the brand was behind the times on the photo scene, t...
First Trimester Report: Atomic PR | Europe
Setting up a European business during what has arguably been one of the worst downturns for over 50 years may seem like a daunting task. The Bellweather Report from the IPA (Instit. of Practitioners in Advertising, UK) reported a decrease of 7% in Q4 2009, the ninth successive quarter.
So how muc...
Atomic PR named Agency of Record for Intuit's Personal Finance Products
Atomic has been named AOR for the Personal Finance Group at Intuit, following Intuit's acquisition of Mint.com; extending our responsibilities to include Quicken's range of personal financial management solutions. We're working with Intuit's Personal Finance Group on umbrella strategy, positioning,...
A Holiday donation from our clients to the Zeum
We're sincerely grateful to our clients for their business this year. That thankful sentiment really counts, but gift baskets and such probably don't matter that much. We think that the funds normally spent trading gifts of snacks, beverages and such between relatively affluent professionals during...
Nina Velasquez joins Atomic PR as account director in New York: adds to agency's core of tech, consumer and social media kung fu
Nina has worked with companies in the consumer electronics, mobile PC, online publishing, professional services, server computing, retail and green-tech industries for more than ten years. She was previously at Kwittken & Company, where she directed media programs for multiple clients including ...
The broader power of search
Search engine optimization is often thought of as having a singular purpose - driving traffic to a website - but in the modern communications landscape, SEO goes far beyond traffic building. Enquiro, a research firm commissioned by Google to study the brand effect of search, produced a report tha...
Atomic PR Among SF Business Times List of Fastest Growing Private San Francisco Bay Area Companies for 4th Year in a Row
Atomic posted growth of 44%+ in 2008, exclusively by referral and client side inquiry, and was included on the list of fastest growing private SF Bay Area companies published by the SF Business Times last week for the 4th consective year. We appreciate it. 100% of the growth in revenue was from re...