Sean Mulholland, JWT Emerging Media Strategist Joins Atomic Public Relations
Top High Tech Agency Increases Technical PR Services Offering and Extends Reach Into Broader Communications Mix
San Francisco, CA - October 1, 2007-- Sean Mulholland has joined Atomic Public Relations as director, emerging media. Sean comes to Atomic from J Walter Thompson, one of the largest global ad agencies where he was strategist/emerging media. Previously, he was search engine marketing project manager, also at JWT. Before that he worked at TryMedia, a PC gaming startup in online marketing where he led one of the first profitable file-seeding projects into the BitTorrent P2P network.
"Atomic is already well along in its strategy and implementation of new media services for its clients," said Sean Mulhollad, Director of Emerging Media, Atomic Public Relations. "It's exciting to come aboard now and take our services to the next level."
"Sean plays a key role in expanding Atomic's technical and integration expertise to help our clients synch other parts of their communications mix to their high impact PR efforts," said Andy Getsey, co-founder and CEO, Atomic Public Relations.
Sean and his team will work with existing Atomic staff to expand and refine their technical understanding and skills in Web 2.0 technologies and social media as they apply to public relations efforts. In addition, Sean will manage Atomic's growing social media team in deeper project and campaign efforts in the areas of:
* Search engine optimized PR
* Blog strategy, design and operations
* Link / relationship building
* Video and podcast production
* Social media-friendly pressrooms, microsites or site redesigns
* Organic SEO and paid search activities
* Select display ad production and placement
* Technical multi-channel communications integration
